Morning Journal- Not so much an op ed more a way of life

December 17, 2010 at 12:46 am 3 comments

NOTE: Apologies to David Frost and
Not So Much a Program More a Way of Life
for the headline on this post.

I received an email from Tom Skoch the Editor of the Morning Journal and I thought I would share his thoughts on the Morning Journal’s “metamorphosis”

I’ve been doing news since 1969, and I have never been more excited about coming to work and the future of this business than I am now. We are truly in the middle of something revolutionary and history-making here, I believe.

Quite literally, the whole media world is watching what we in Journal Register Company are trying to accomplish, and The Morning Journal is up in the front row of JRC’s efforts, along with the Register Citizen that was featured in the NYT story with their “newsroom café.”

This goes way beyond handing out donuts or being (wrongly) suspected of trying to sneak free work out of people.

https://thatwoman.wordpress.com/2010/12/14/the-media-and-the-blogger-ad-it-up/

The Internet has replaced the printing press as the world’s primary communication tool. The traditional print newspaper business model is dead.

We at the MJ and JRC are trying to evolve to make full use of the Internet’s capability, and we hope eventually to make enough money along the way to keep a free “press” going strong in America. Without that, this country is cooked.

The Internet is above-all interactive, and that naturally means “readers” now can, and should be, inside the process of deciding what is news and enabling them to help make sure news reports are as accurate, complete, insightful and timely as possible.

If we are as successful as I think we will be, Lorain readers will be able to get the latest local news 24/7 when they want it, and delivered on the platform best suited to their needs, be that web, social media like Twitter and Facebook, or in print. They can help launch stories, correct errors they spot, add information they know, contribute photos, video or graphics, or just voice their opinion in more ways than formerly possible.

The Community Media Lab is one aspect of this metamorphosis. The Internet has enabled everyone to publish, not just people with printing presses. We want to bring together a critical mass of people (now called bloggers) who want to lend the community their expertise or outlook on various topics. Among these people most certainly are those who know more about a given subject than a “professional” reporter or have writing skills far beyond ours. We want to provide a place for them to be read; we don’t want to shut them out. We are communicators, and we want to raise the level and value of public communication to the new, higher plane made possible by the Internet.

So, as I’ve told our readers and the other bloggers numerous times, if you join the Community Media Lab, I don’t tell you what to write. I don’t edit it. I don’t screen it. You do what you’ve always done. It’s your blog, and we don’t try to exert any control over it. We just give it a highly visible spot for local readers to find it easily, among a wealth of other community voices. And maybe Lorain will become a better place for having everyone lend their wisdom.
Tom (Skoch)

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Entry filed under: Blogging, city of lorain, media, writers and writing. Tags: .

Truth- “Innocence” -LOST- Perception becomes reality J’accuse- The Accusers- the CRA(p)

3 Comments Add your own

  • 1. Lisa  |  December 18, 2010 at 1:14 am

    If the public’s input is so darn important to TS & the MJ, why do they reprint articles and erase the comments from the previous versions?

  • 2. Mark  |  December 18, 2010 at 8:27 pm

    Why can they NOT find a webmaster who has a clue, who will prevent those 3 photos at the top of their page from overlapping the 3 lead articles?

    Why is the website such a pain in the arse with the vertical-scrolling ads that draw up the whole page while you’re trying to read?

    Why is posting comments so diffiicult? After you post, you have to click the article page again to see if your comment went up, and sometimes even have to open another browser to see if it’s there, so you don’t double-post.

    Sorry, the MJ is a sore subject with me, from the site to the delivery of the paper (which I canceled LOOOOONG ago) to the people that work for it and their lack of professionalism and devotion to accuracy.

    We deserve much better.

  • 3. Lisa  |  December 19, 2010 at 12:35 am

    Thank you for your contribution – all those clicks – to the increase in their advertising charges.

    I’m tired of having the bejeebers scared out of me by John Handyside when their ad precedes a video.

    I’m tired of stories that have multiple videos that all start at the same time, each for a different advertiser.

    Agree 100% – we deserve better

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